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Technology Assets, LLC (“Global Asset,” “we” or “us”) wants you to be familiar with how we collect, use, and disclose information.  This Privacy Policy describes our practices in connection with information that we collect through:

Collectively, we refer to the websites, social media pages, Apps, communications, and offline business interactions as the “Services.”

If you are a resident of California, Colorado, Connecticut, Utah, or Virginia, please see “Additional Information for Residents of California, Colorado, Connecticut, Utah, and Virginia,” below, for more information about our privacy practices and your rights.

Personal Information

Personal Information” is information that identifies you as an individual or relates to an identifiable individual.  We collect Personal Information through or in connection with the Services, such as:

Collection of Personal Information

We and our service providers collect Personal Information in a variety of ways, including: 

If you disclose any Personal Information relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

Use of Personal Information

We and our service providers use Personal Information for the following purposes:

Disclosure of Personal Information

We disclose Personal Information:

Other Uses and Disclosures

We may also use and disclose Personal Information as we believe to be necessary or appropriate:  (a) to comply with applicable law, to respond to requests from public and government authorities, to cooperate with law enforcement, and for other legal reasons; (b) to enforce our terms and conditions; and (c) to protect our rights, privacy, safety, or property, and/or that of you or others.  We may use, disclose, or transfer Personal Information to a third party in connection with any proposed or actual reorganization, bankruptcy, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our assets or stock.

OTHER Information

Other Information” is information that does not reveal your specific identity or directly relate to an identifiable individual.  We and our service providers may collect and use Other Information in a variety of ways, including:

Uses and Disclosures of Other Information

We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law.  If we are required to treat Other Information as Personal Information under applicable law, we may use and disclose it for the purposes for which we use and disclose Personal Information, as detailed in this Privacy Policy.  In some instances, we may combine Other Information with Personal Information.  If we do, we will treat the combined information as Personal Information as long as it is combined.

security

We seek to use reasonable organizational, technical, and administrative measures to protect Personal Information within our organization.  Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure.  If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contact Us” section below.

RETENTION PERIOD

We retain Personal Information for as long as needed or permitted to fulfill the purpose(s) for which it was obtained, including to satisfy any legal, compliance, accounting, or reporting requirements, and consistent with applicable law.  The criteria used to determine our retention periods include:

THIRD-PARTY SERVICES

This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third parties, including any third party operating a website or service to which the Services link.  The inclusion of a link on the Services does not imply our endorsement of the linked site or service.  In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, Apple, Google, Microsoft, RIM, or any other social media platform, operating system provider, app provider, wireless service provider, or device manufacturer, including with respect to any Personal Information you disclose to other organizations through or in connection with our Apps or our Social Media Pages.

YOUR CHOICES

If you no longer want to receive marketing related emails from us on a going-forward basis, you may opt out by using the unsubscribe link provided at the bottom of each such email.  If you opt out, we may still send you important administrative messages, from which you cannot opt out.

If you prefer that we discontinue sharing your Personal Information on a going-forward basis with third parties for their direct marketing purposes, you may opt out of the sharing by contacting us at info@globalassetonline.com.

You can update your Personal Information by contacting customer service at info@globalassetonline.com.

For California, Colorado, Connecticut, Utah, and Virginia residents:  Please see “Additional Information for Residents of California, Colorado, Connecticut, Utah, and Virginia,” below, for additional information about your rights.

For Nevada residents:  To opt out of the sale of your Personal Information, if applicable, please email us at info@globalassetonline.com.

use of THE Services by MINORS

The Services are not directed to individuals under the age of thirteen (13), and we do not knowingly collect Personal Information from such individuals.

Jurisdiction and CROSS-BORDER TRANSFER

We are located in the United States.  We may store and process your Personal Information in any country where we have facilities or in which we engage service providers.  By using the Services, you understand that your information will be transferred to countries outside of your country of residence, including the United States, which may have data protection rules that are different from those of your country. 

SENSITIVE INFORMATION

Unless we request it, we ask that you not send us, and you not disclose, any sensitive Personal Information (e.g., Social Security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, or criminal background) on or through the Services or otherwise to us.

THIRD-PARTY PAYMENT SERVICE

The Services may provide functionality allowing you to make payments using a third-party payment service with which you have created your own account.  When you use such a service to make a payment to us, your Personal Information will be collected by such third party and not by us and will be subject to the third party’s privacy policy, rather than this Privacy Policy.  We have no control over, and are not responsible for, any such third party’s collection, use, or disclosure of your Personal Information.

UPDATES TO THIS PRIVACY POLICY

The “UPDATED” or “Last Updated” legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised.  Any changes will become effective when we post the revised Privacy Policy on the Services. 

CONTACT US

If you have any questions about this Privacy Policy, please contact us at info@globalassetonline.com or at

Technology Assets, LLC

Attention: CFO

1815 Monetary Ln Ste 100

Carrollton, TX 75006

Telephone: (972) 695-8600

Because email communications are not always secure, please do not include credit card or other sensitive information in your emails to us.

ADDITIONAL INFORMATION FOR RESIDENTS OF CALIFORNIA, COLORADO, CONNECTICUT, UTAH, AND VIRGINIA

This section supplements the above Privacy Policy and provides additional details regarding our collection, use, and disclosure of Personal Information relating to residents of California, Colorado, Connecticut, Utah, and Virginia.

Collection, Disclosure, Sale, Sharing, and Processing of Personal Information

The following chart details which categories of Personal Information we collect, process, and disclose, including for purposes of targeted advertising. 

Categories of Personal InformationDisclosed to Which Categories of Third Parties for Operational Business PurposesSold to Which Categories of Third PartiesShared with Which Categories of Third Parties for Cross-Context Behavioral or Targeted AdvertisingProcessing Purposes (see “Use of Personal Information” above for a detailed description of each Processing Purpose)
Identifiers, such as name, contact information, online identifiers, and account credentials  Our service providersNone  Ad networks and social media platforms• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Personal information as defined in the California customer records law, such as name, contact information, and payment information  Our service providersNoneAd networks and social media platforms• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Commercial information, such as transaction information and purchase historyOur service providersNoneAd networks and social media platforms• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Internet or network activity information, such as browsing history and interactions with our websiteOur service providersNoneAd networks and social media platforms• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Inferences drawn from any of the Personal Information listed above to create a profile or summary about, for example, an individual’s preferences and characteristicsOur service providersNoneAd networks and social media platforms• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes

Individual Rights and Requests

Subject to applicable law, you may make the following requests:

  1. You may request to know whether we process your Personal Information and to access such Personal Information.
    • a. If you are a California resident, you may request the following information:
      • i. The categories of Personal Information we collected about you and the categories of sources from which we collected such Personal Information;
      • ii. The business or commercial purpose for collecting, selling, or sharing Personal Information about you;
      • iii. The categories of Personal Information about you that we sold or shared and the categories of third parties to whom we sold or shared such Personal Information; and
      • iv. The categories of Personal Information about you that we otherwise disclosed and the categories of third parties to whom we disclosed such Personal Information.
  2. The categories of Personal Information about you that we otherwise disclosed and the categories of third parties to whom we disclosed such Personal Information.
  3. You may request to correct inaccuracies in your Personal Information.
  4. You may request to have your Personal Information deleted.
  5. You may request to receive a copy of your Personal Information, including, where applicable, in a portable format.
  6. You may request to opt out of the “sale” of your Personal Information.
  7. You may request to opt out of targeted advertising, including the “sharing” of your Personal Information for purposes of cross-context behavioral advertising.

We will not unlawfully discriminate against you for exercising your rights under applicable privacy law.  To make a privacy request, please contact us at info@globalassetonline.com stating your specific request. We will verify and respond to your request consistent with applicable law, taking into account the type and sensitivity of the Personal Information subject to the request.  We may need to request additional Personal Information from you, such as name, email address, or phone number, in order to verify your identity and protect against fraudulent requests.  If you make a request to delete, we may ask you to confirm your request before we delete your Personal Information.

To request to opt out of any future “sales” of your Personal Information and/or “sharing” of your Personal Information for purposes of cross-context behavioral advertising or any future processing for purposes of targeted advertising, please contact us at info@globalassetonline.com.

Appeal Process

If you are a resident of Colorado, Connecticut, or Virginia and we refuse to take action on your request, you may appeal our refusal within a reasonable period after you have received notice of the refusal.  You may file an appeal by contacting us at info@globalassetonline.com.

Authorized Agents

If an agent would like to make a request on your behalf as permitted under applicable law, they may use the submission methods outlined above.  As part of our verification process, we may request that the agent provide proof concerning their status as an authorized agent.  In addition, we may require that you verify your identity as described above or confirm that you provided the agent permission to submit the request.

De-Identified Information

If we maintain or use de-identified information, we will continue to maintain and use it only in a de-identified fashion and will not attempt to re-identify the information.

Global Asset LLC Cookie Policy

This cookie policy ("Cookie Policy") describes the use of Cookies (as defined below) by Technology Assets, LLC (“Global Asset," "we," "us," or "our," if not explicitly referring to one company”), on its website located at globalassetonline.com) (“Sites”).

Please remember that your use of the Sites is at all times subject to the Website Terms and Conditions and Privacy Policies located at each respective website. Any terms we use in this Cookie Policy without defining them have the definitions given to them in the Website Terms and Conditions and the Global Asset Privacy Policy.

HOW GLOBAL ASSET USES COOKIES

The Sites use cookies and similar technologies such as pixel tags, web beacons, clear GIFs, JavaScript, and local storage. Cookies are small files -- usually consisting of letters and numbers -- placed on Your Device, when you use that device to visit a Site. We will refer to cookies and similar technologies simply as "Cookies" for the remainder of this Cookie Policy. We use Cookies to enable our servers to recognize your web browser and tell us how and when you visit and otherwise use the Sites through the internet, to analyze trends, and to learn about our user base.

We may combine non-personally identifiable information collected through Cookies with other Personal Information that we have about you, for example, to tell us who you are or whether you have an account. We may also supplement the information we collect from you with information received from third parties in order to enhance our Sites, or to offer you information that we believe may be of interest to you. Where we use Cookies to collect information that is personally identifiable, or that can become personally identifiable if we combine it with other information, the applicable Privacy Policy will apply in addition to this Cookie Policy.

You can control and/or delete Cookies as you wish -- for details, see www.aboutcookies.org. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allowing you to decide on acceptance of each new cookie in a variety of ways. You can delete all Cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work. We strongly recommend that you leave Cookies active, because they enable you to take advantage of the most attractive features of the Sites.

Please reference the chart and general description below to learn more about the kinds of cookies we use and for what purpose.

SHARING OF INFORMATION

Essential Cookies are Cookies that are required to provide you with features or services that you have requested. For example, Cookies that enable you to log into secure areas of our Site or use a shopping cart. Disabling these Cookies will encumber the Sites' performance and may make certain features and services unavailable.

Functionality Cookies are used to recognize you when you return to our Sites. This enables us to personalize our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).

Analytical Cookies allow us to understand how visitors use our Site. This includes information about the number of visitors to the site, what pages visitors view on our site and how long visitors are viewing pages on the site. Analytical Cookies also help us measure the performance of our advertising campaigns in order to help us improve our advertising campaigns and to optimize our Sites' content for those who engage with our advertising.

Third Party Cookies are Cookies placed by a third party on Your Device and may provide information to those third parties about browsing habits (including your visits to our Sites, the pages you have visited, and the links and advertisements you have clicked) that may help identify if certain services that such third parties provide are being used, identify your interests, retarget you, and serve advertisements that are relevant to you. We do not have control or access to such Cookies. If you look at one page on our Sites, an advertisement may be delivered to you on our Services or on other sites, for products referenced on that page or for similar products and services. We do not engage in retargeted advertising for children users of our Sites.

Session Cookies and Persistent Cookies

The types of Cookies described above may be "Session Cookies" which are temporary Cookies that are only stored on Your Device while you are visiting our site or "Persistent Cookies" which are Cookies that are stored on Your Device for a period of time after you leave our site. The length of time a Persistent Cookie stays on your Device varies from Cookie to Cookie. We use Persistent Cookies to store your preferences so that they are available for the next visit, and to keep a more accurate account of how often you visit our Sites, how often you return, how your use of the Sites may vary over time, and measure the effectiveness of advertising efforts. Your browser may offer you a "Do Not Track" option, which allows you to signal to operators of websites and web applications and services (including behavioral advertising services) that you do not wish such operators to track certain of your online activities over time and across different websites. Our Sites do not support Do Not Track requests at this time.

WHAT IS GOOGLE ANALYTICS AND HOW IS IT USED?

Our Sites use Google Analytics, a web analysis service provided by Google Inc. ("Google") which is based on Cookie technology. The information generated by the Cookie is usually sent to a Google server in the USA, where it is stored. On behalf of Global Asset, Google will use the generated information to evaluate your use of the website, to compile reports on website activities, and to provide the website operator with additional services connected with website and Internet use. The IP address transmitted by your browser in connection with Google Analytics is not collated with other data by Google. To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.

MANAGING COOKIE SETTINGS

You can decide whether or not to accept Cookies. One way you can do this is through your internet browser's settings. To find out more information about Cookies, including information about how to manage and delete Cookies, please visit: www.aboutcookies.com .

To explore what Cookie setting are available to you, look in the "preferences" or "options" section of your browser's menu.

If you have any queries regarding this Cookie Policy please contact us at info@globalassetonline.com.

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Global Asset: Strategic Technology Planning: AI, HPC, and Cloud Integration for Enterprise Success Scroll down arrow
Global Asset

Enterprise Technology Strategy: Integrating AI, Cloud, and Infrastructure for Competitive Advantage

Enterprise technology strategy has become the cornerstone of organizational success. From Fortune 500 corporations to educational institutions, healthcare systems, and government agencies, organizations across the United States are recognizing that technology is a strategic differentiator that can make or break competitive positioning. 

The convergence of artificial intelligence, high-performance computing (HPC), hybrid cloud management, and advanced infrastructure creates both unprecedented opportunities and complex challenges that demand sophisticated strategic planning.

Enterprise technology strategy has become the cornerstone of organizational success. From Fortune 500 corporations to educational institutions, healthcare systems, and government agencies, organizations across the United States are recognizing that technology is a strategic differentiator that can make or break competitive positioning. 

The convergence of artificial intelligence, high-performance computing (HPC), hybrid cloud management, and advanced infrastructure creates both unprecedented opportunities and complex challenges that demand sophisticated strategic planning.

What Makes Technology Strategy Essential for Modern Organizations?

The days when technology decisions could be made in isolation are long gone. Today’s senior IT leadership faces a fundamental shift: technology strategy must be intrinsically aligned with broader organizational objectives. Whether you’re managing IT for a university system, a healthcare network, or a commercial enterprise, the stakes have never been higher.

High-performance computing (HPC) demands are reshaping infrastructure requirements across sectors. Research institutions need massive computational power for scientific modeling, financial organizations require real-time analytics capabilities, and manufacturing companies depend on AI-driven predictive systems. This isn’t just about having faster computers—it’s about building technological foundations that can adapt and scale with organizational growth and changing market demands.

The integration challenge is particularly acute for US-based organizations that must balance innovation with compliance requirements. HIPAA regulations for healthcare, FERPA for educational institutions, and SOX compliance for public companies add layers of complexity that require strategic thinking, not just tactical implementation.

Building a Strategic Technology Roadmap That Drives Business Value

Effective enterprise technology strategy begins with understanding that every technical decision has business implications. The most successful organizations approach technology planning through a framework that evaluates both immediate operational needs and long-term strategic objectives.

Investment prioritization frameworks are crucial for organizations managing limited budgets while facing unlimited technology opportunities. Strategic technology leaders develop multi-year roadmaps that sequence investments strategically through structured approaches:

Risk management across the technology stack requires a holistic view. Organizations must consider not just cybersecurity risks, but also operational risks from system dependencies, vendor concentration risks, and the strategic risk of falling behind competitors technologically. This is where disaster recovery strategy becomes more than just backup planning—it becomes business continuity assurance that enables confident innovation.

The most effective technology strategies also incorporate change management from the beginning. Technical capabilities mean nothing if the organization can’t effectively adopt and utilize them. This includes everything from staff training and process redesign to cultural shifts that embrace data-driven decision making.

Leveraging Predictive Maintenance AI for Operational Excellence

One of the most transformative applications of enterprise technology strategy is the strategic deployment of predictive maintenance AI. This goes far beyond preventing equipment failures—it represents a fundamental shift toward proactive, data-driven operations that can dramatically improve both efficiency and reliability.

Organizations across industries are discovering that predictive maintenance AI delivers value in unexpected ways. Educational institutions use it to optimize HVAC systems and reduce energy costs. Healthcare organizations apply it to critical medical equipment to ensure patient safety. Manufacturing companies leverage it to minimize unplanned downtime that can cascade through supply chains.

The strategic value comes from understanding that predictive maintenance AI isn’t just about maintenance—it’s about operational intelligence. The data and insights generated can inform everything from capital planning to performance optimization. Organizations that approach this strategically often find that their initial investment in predictive capabilities becomes the foundation for broader operational analytics initiatives.

Implementation requires careful consideration of data infrastructure, sensor deployment, and analytics capabilities. But the most critical success factor is developing organizational capabilities to act on predictive insights. This means training teams, establishing new processes, and creating feedback loops that continuously improve predictive accuracy.

Mastering Hybrid Cloud Management for Strategic Flexibility

Hybrid cloud management has evolved from a technical necessity to a strategic enabler of organizational agility. The most successful organizations don’t view hybrid cloud as a compromise between on-premises and cloud—they see it as a strategic architecture that provides optimal flexibility for different workloads and requirements.

Strategic hybrid cloud management requires understanding the unique compliance, performance, and cost characteristics of different organizational functions. The most successful implementations follow proven frameworks:

Vendor Strategy: Balance primary cloud partnerships with multi-provider capabilities to avoid lock-in while managing complexity

The key to successful hybrid cloud strategy is developing governance frameworks that provide consistency without stifling innovation. Organizations must also consider the strategic implications of vendor relationships in hybrid environments. Multi-cloud strategies can reduce vendor lock-in but increase complexity. The most effective approach often involves selecting primary cloud partners while maintaining capabilities to leverage multiple providers strategically.

Performance Optimization as a Strategic Discipline

Performance optimization strategies in enterprise technology aren’t just about making systems run faster—they’re about creating sustainable competitive advantages through superior operational efficiency. Organizations that approach performance strategically often discover that optimization efforts reveal insights about business processes that drive improvements far beyond IT.

The strategic approach to performance optimization begins with understanding which performance metrics actually matter to business outcomes. Response time improvements that enhance customer experience have different strategic value than backend optimizations that reduce operational costs. Both are important, but strategic prioritization ensures resources are allocated for maximum business impact.

High-performance computing (HPC) requirements often drive performance optimization initiatives, but the benefits extend throughout the organization. The infrastructure investments, monitoring capabilities, and optimization expertise developed for HPC workloads often improve performance across all systems.

Modern performance optimization also requires considering user experience across different access patterns. Remote work, mobile access, and distributed teams create performance requirements that didn’t exist in traditional office environments. Strategic performance planning must account for these changing patterns while maintaining security and compliance requirements.

Executive Communication and Technology Investment Justification

One of the most critical aspects of enterprise technology strategy is developing effective communication frameworks for executive leadership and board-level discussions. Technology investments often require significant capital commitments with long-term payback periods, making clear communication about strategic value essential.

Successful business cases have translated technical capabilities into business outcomes. Instead of focusing on technical specifications, strategic communication emphasizes how technology investments enable business strategies, reduce operational risks, or create new revenue opportunities.

Disaster recovery strategy provides an excellent example of strategic communication challenges. The business value of disaster recovery is difficult to quantify until you need it, but the consequences of inadequate preparation can be catastrophic. Effective communication frameworks help executives understand both the insurance value of disaster recovery investments and the business continuity benefits of resilient infrastructure.

Regular technology portfolio reviews with executive leadership ensure that technology strategy remains aligned with evolving business priorities. These reviews should address not just current projects, but also emerging technology trends that could impact strategic planning.

How Global Asset Enables Strategic Technology Success

Implementing comprehensive enterprise technology strategy requires more than internal capabilities—it requires strategic partnerships with organizations that understand the complete technology lifecycle. Global Asset provides the expertise and services that enable organizations to focus on strategic planning while ensuring excellent execution across all phases of technology deployment and management.

Our complete IT lifecycle management approach supports strategic technology initiatives from initial planning through eventual disposition. This includes modernization strategy development, deployment optimization, and ongoing management services that ensure technology investments deliver expected returns.

Ready to transform your technology strategy from reactive to strategic?

Contact us today to discuss how our comprehensive IT lifecycle management services can support your organization’s strategic technology initiatives and help you build sustainable competitive advantages through superior technology planning and execution.