Technology Assets, LLC (“Global Asset,” “we” or “us”) wants you to be familiar with how we collect, use, and disclose information. This Privacy Policy describes our practices in connection with information that we collect through:
This website operated by us from which you are accessing this Privacy Policy;
Our social media pages that we control from which you are accessing this Privacy Policy;
Software applications made available by us for use on or through computers and mobile devices (the “Apps”);
HTML-formatted email messages that we send to you that link to this Privacy Policy or other communications we have with you; and
Offline business interactions you have with us.
Collectively, we refer to the websites, social media pages, Apps, communications, and offline business interactions as the “Services.”
If you are a resident of California, Colorado, Connecticut, Utah, or Virginia, please see “Additional Information for Residents of California, Colorado, Connecticut, Utah, and Virginia,” below, for more information about our privacy practices and your rights.
Personal Information
“Personal Information” is information that identifies you as an individual or relates to an identifiable individual. We collect Personal Information through or in connection with the Services, such as:
Name
Contact information, such as address, email address, and phone number
IP address (we may also derive your approximate location from your IP address)
Collection of Personal Information
We and our service providers collect Personal Information in a variety of ways, including:
Through the Services.
From Other Sources.
We receive your Personal Information from other sources, such as publicly available databases, social media platforms, and joint marketing partners.
If you connect your social media account to your Services account, you will share certain Personal Information from your social media account with us, including your name, email, photo, connections, and any other information that maybe accessible to us.
If you disclose any Personal Information relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.
Use of Personal Information
We and our service providers use Personal Information for the following purposes:
Providing the functionality of the Services and fulfilling your requests.
To provide the Services’ functionality to you, such as arranging access to your account, supporting your product and service needs and providing recommendations.
To complete your transactions and verify your information.
To provide you with customer service, respond to your inquiries, and fulfill your requests.
To send administrative information to you, such as changes to our terms, conditions, and policies.
To allow you to share information with other prospective customers.
Providing you with our marketing materials and facilitating social sharing.
To send you marketing related emails and other information, such as literature on products and services, updates, new features, and new opportunities.
Analyzing Personal Information for business reporting and providing personalized services.
To analyze or predict our users’ preferences in order to prepare aggregated trend reports so we can improve our Services.
To better understand your interests and preferences, so we can personalize our interactions with you and provide you with information and/or offers tailored to your interests.
To better understand your preferences so we can deliver content we believe will be relevant and interesting to you.
Aggregating and/or anonymizing Personal Information.
We may aggregate and/or anonymize Personal Information so that it will no longer be considered Personal Information. We do so to generate other data for our use, which we may use and disclose for any purpose, as it no longer identifies you or any other individual.
Accomplishing our business purposes.
For data analysis, such as to improve the efficiency of our Services.
For audits, to verify that our internal processes function as intended, and to address legal, regulatory, or contractual requirements.
For fraud prevention and security monitoring purposes, including to detect and prevent cyberattacks or attempts to commit identity theft.
For developing new products and services.
For enhancing, improving, repairing, maintaining, or modifying our current products and services, as well as undertaking quality and safety assurance measures.
For identifying usage trends, such as understanding which parts of our Services are of most interest to users.
For determining the effectiveness of our promotional campaigns, so we can adapt our campaigns to the needs and interests of our users.
For operating and expanding our business activities.
Disclosure of Personal Information
We disclose Personal Information:
To our third-party service providers, to facilitate services they provide to us.
These can include providers of such services as website hosting, data analysis, payment processing, order fulfillment, fraud prevention, information technology and related infrastructure provision, customer service, email delivery, and auditing.
By using the Services, you may elect to disclose Personal Information.
On message boards, chat, profile pages, and other services to which you are able to post information and content. Any information you post or disclose through these services may be available to other users.
Through your social sharing activity. If you connect your Services account to your social media account, you will share information with your friends associated with your social media account, with other users, and with your social media account provider. By doing so, you authorize us to facilitate this sharing, and you understand that the use of shared information will be governed by the social media provider’s privacy policy.
Other Uses and Disclosures
We may also use and disclose Personal Information as we believe to be necessary or appropriate: (a) to comply with applicable law, to respond to requests from public and government authorities, to cooperate with law enforcement, and for other legal reasons; (b) to enforce our terms and conditions; and (c) to protect our rights, privacy, safety, or property, and/or that of you or others. We may use, disclose, or transfer Personal Information to a third party in connection with any proposed or actual reorganization, bankruptcy, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our assets or stock.
OTHER Information
“Other Information” is information that does not reveal your specific identity or directly relate to an identifiable individual. We and our service providers may collect and use Other Information in a variety of ways, including:
Your browser or device.
Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, and Internet browser type and version. We use this information to ensure that the Services function properly.
Your use of the Apps.
When you download and use one of our Apps, we and our service providers may track and collect App usage data, such as the date and time the App on your device accesses our servers and what information and files have been downloaded to the App based on your device number.
Cookies, pixel tags, and similar technologies.
Please read our Cookie Policy for details on how we use cookies, pixel tags, and similar technologies. In addition to the details set forth in our Cookie Policy, we may use such technologies to track the actions of our email recipients, measure the success of our marketing campaigns, and compile statistics about use of the Services and response rates.
We use third-party advertising companies to serve ads regarding goods and services that may be of interest to you when you access and use the Services and other websites or online services. You may receive ads based on information relating to your access to and use of the Services and other websites or online services on any of your devices, as well as on information received from third parties. These companies place or recognize a unique cookie on your browser (including through the use of pixel tags). They also use these technologies, along with information they collect about your online use, to recognize you across the devices you use, such as a mobile phone and a laptop. If you would like more information about this practice, and to learn how to opt out of it in desktop and mobile browsers on the particular device on which you are accessing this Privacy Policy, please visit http://optout.aboutads.info/#/ and http://optout.networkadvertising.org/#/.
Uses and Disclosures of Other Information
We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law. If we are required to treat Other Information as Personal Information under applicable law, we may use and disclose it for the purposes for which we use and disclose Personal Information, as detailed in this Privacy Policy. In some instances, we may combine Other Information with Personal Information. If we do, we will treat the combined information as Personal Information as long as it is combined.
security
We seek to use reasonable organizational, technical, and administrative measures to protect Personal Information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contact Us” section below.
RETENTION PERIOD
We retain Personal Information for as long as needed or permitted to fulfill the purpose(s) for which it was obtained, including to satisfy any legal, compliance, accounting, or reporting requirements, and consistent with applicable law. The criteria used to determine our retention periods include:
The length of time we have an ongoing relationship with you;
Whether there is a legal obligation to which we are subject, such as to keep transaction records for a certain period of time; or
Whether retention is advisable in light of our legal position, such as in regard to applicable statutes of limitations, litigation, or regulatory investigations.
THIRD-PARTY SERVICES
This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third parties, including any third party operating a website or service to which the Services link. The inclusion of a link on the Services does not imply our endorsement of the linked site or service. In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, Apple, Google, Microsoft, RIM, or any other social media platform, operating system provider, app provider, wireless service provider, or device manufacturer, including with respect to any Personal Information you disclose to other organizations through or in connection with our Apps or our Social Media Pages.
YOUR CHOICES
If you no longer want to receive marketing related emails from us on a going-forward basis, you may opt out by using the unsubscribe link provided at the bottom of each such email. If you opt out, we may still send you important administrative messages, from which you cannot opt out.
If you prefer that we discontinue sharing your Personal Information on a going-forward basis with third parties for their direct marketing purposes, you may opt out of the sharing by contacting us at info@globalassetonline.com.
For California, Colorado, Connecticut, Utah, and Virginia residents: Please see “Additional Information for Residents of California, Colorado, Connecticut, Utah, and Virginia,” below, for additional information about your rights.
For Nevada residents: To opt out of the sale of your Personal Information, if applicable, please email us at info@globalassetonline.com.
use of THE Services by MINORS
The Services are not directed to individuals under the age of thirteen (13), and we do not knowingly collect Personal Information from such individuals.
Jurisdiction and CROSS-BORDER TRANSFER
We are located in the United States. We may store and process your Personal Information in any country where we have facilities or in which we engage service providers. By using the Services, you understand that your information will be transferred to countries outside of your country of residence, including the United States, which may have data protection rules that are different from those of your country.
SENSITIVE INFORMATION
Unless we request it, we ask that you not send us, and you not disclose, any sensitive Personal Information (e.g., Social Security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, or criminal background) on or through the Services or otherwise to us.
THIRD-PARTY PAYMENT SERVICE
The Services may provide functionality allowing you to make payments using a third-party payment service with which you have created your own account. When you use such a service to make a payment to us, your Personal Information will be collected by such third party and not by us and will be subject to the third party’s privacy policy, rather than this Privacy Policy. We have no control over, and are not responsible for, any such third party’s collection, use, or disclosure of your Personal Information.
UPDATES TO THIS PRIVACY POLICY
The “UPDATED” or “Last Updated” legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised. Any changes will become effective when we post the revised Privacy Policy on the Services.
CONTACT US
If you have any questions about this Privacy Policy, please contact us at info@globalassetonline.com or at
Because email communications are not always secure, please do not include credit card or other sensitive information in your emails to us.
ADDITIONAL INFORMATION FOR RESIDENTS OF CALIFORNIA, COLORADO, CONNECTICUT, UTAH, AND VIRGINIA
This section supplements the above Privacy Policy and provides additional details regarding our collection, use, and disclosure of Personal Information relating to residents of California, Colorado, Connecticut, Utah, and Virginia.
Collection, Disclosure, Sale, Sharing, and Processing of Personal Information
The following chart details which categories of Personal Information we collect, process, and disclose, including for purposes of targeted advertising.
Categories of Personal Information
Disclosed to Which Categories of Third Parties for Operational Business Purposes
Sold to Which Categories of Third Parties
Shared with Which Categories of Third Parties for Cross-Context Behavioral or Targeted Advertising
Processing Purposes (see “Use of Personal Information” above for a detailed description of each Processing Purpose)
Identifiers, such as name, contact information, online identifiers, and account credentials
Our service providers
None
Ad networks and social media platforms
• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Personal information as defined in the California customer records law, such as name, contact information, and payment information
Our service providers
None
Ad networks and social media platforms
• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Commercial information, such as transaction information and purchase history
Our service providers
None
Ad networks and social media platforms
• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Internet or network activity information, such as browsing history and interactions with our website
Our service providers
None
Ad networks and social media platforms
• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Inferences drawn from any of the Personal Information listed above to create a profile or summary about, for example, an individual’s preferences and characteristics
Our service providers
None
Ad networks and social media platforms
• Providing the functionality of our Services and fulfilling your requests • Providing you with our marketing materials and facilitating social sharing • Analyzing Personal Information for business reporting and providing personalized services • Aggregating and/or anonymizing Personal Information • Accomplishing our business purposes
Individual Rights and Requests
Subject to applicable law, you may make the following requests:
You may request to know whether we process your Personal Information and to access such Personal Information.
a. If you are a California resident, you may request the following information:
i. The categories of Personal Information we collected about you and the categories of sources from which we collected such Personal Information;
ii. The business or commercial purpose for collecting, selling, or sharing Personal Information about you;
iii. The categories of Personal Information about you that we sold or shared and the categories of third parties to whom we sold or shared such Personal Information; and
iv. The categories of Personal Information about you that we otherwise disclosed and the categories of third parties to whom we disclosed such Personal Information.
The categories of Personal Information about you that we otherwise disclosed and the categories of third parties to whom we disclosed such Personal Information.
You may request to correct inaccuracies in your Personal Information.
You may request to have your Personal Information deleted.
You may request to receive a copy of your Personal Information, including, where applicable, in a portable format.
You may request to opt out of the “sale” of your Personal Information.
You may request to opt out of targeted advertising, including the “sharing” of your Personal Information for purposes of cross-context behavioral advertising.
We will not unlawfully discriminate against you for exercising your rights under applicable privacy law. To make a privacy request, please contact us at info@globalassetonline.com stating your specific request. We will verify and respond to your request consistent with applicable law, taking into account the type and sensitivity of the Personal Information subject to the request. We may need to request additional Personal Information from you, such as name, email address, or phone number, in order to verify your identity and protect against fraudulent requests. If you make a request to delete, we may ask you to confirm your request before we delete your Personal Information.
To request to opt out of any future “sales” of your Personal Information and/or “sharing” of your Personal Information for purposes of cross-context behavioral advertising or any future processing for purposes of targeted advertising, please contact us at info@globalassetonline.com.
Appeal Process
If you are a resident of Colorado, Connecticut, or Virginia and we refuse to take action on your request, you may appeal our refusal within a reasonable period after you have received notice of the refusal. You may file an appeal by contacting us at info@globalassetonline.com.
Authorized Agents
If an agent would like to make a request on your behalf as permitted under applicable law, they may use the submission methods outlined above. As part of our verification process, we may request that the agent provide proof concerning their status as an authorized agent. In addition, we may require that you verify your identity as described above or confirm that you provided the agent permission to submit the request.
De-Identified Information
If we maintain or use de-identified information, we will continue to maintain and use it only in a de-identified fashion and will not attempt to re-identify the information.
Global Asset LLC Cookie Policy
This cookie policy ("Cookie Policy") describes the use of Cookies (as defined below) by Technology Assets, LLC (“Global Asset," "we," "us," or "our," if not explicitly referring to one company”), on its website located at globalassetonline.com) (“Sites”).
Please remember that your use of the Sites is at all times subject to the Website Terms and Conditions and Privacy Policies located at each respective website. Any terms we use in this Cookie Policy without defining them have the definitions given to them in the Website Terms and Conditions and the Global Asset Privacy Policy.
HOW GLOBAL ASSET USES COOKIES
The Sites use cookies and similar technologies such as pixel tags, web beacons, clear GIFs, JavaScript, and local storage. Cookies are small files -- usually consisting of letters and numbers -- placed on Your Device, when you use that device to visit a Site. We will refer to cookies and similar technologies simply as "Cookies" for the remainder of this Cookie Policy. We use Cookies to enable our servers to recognize your web browser and tell us how and when you visit and otherwise use the Sites through the internet, to analyze trends, and to learn about our user base.
We may combine non-personally identifiable information collected through Cookies with other Personal Information that we have about you, for example, to tell us who you are or whether you have an account. We may also supplement the information we collect from you with information received from third parties in order to enhance our Sites, or to offer you information that we believe may be of interest to you. Where we use Cookies to collect information that is personally identifiable, or that can become personally identifiable if we combine it with other information, the applicable Privacy Policy will apply in addition to this Cookie Policy.
You can control and/or delete Cookies as you wish -- for details, see www.aboutcookies.org. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allowing you to decide on acceptance of each new cookie in a variety of ways. You can delete all Cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work. We strongly recommend that you leave Cookies active, because they enable you to take advantage of the most attractive features of the Sites.
Please reference the chart and general description below to learn more about the kinds of cookies we use and for what purpose.
SHARING OF INFORMATION
Essential Cookies are Cookies that are required to provide you with features or services that you have requested. For example, Cookies that enable you to log into secure areas of our Site or use a shopping cart. Disabling these Cookies will encumber the Sites' performance and may make certain features and services unavailable.
Functionality Cookies are used to recognize you when you return to our Sites. This enables us to personalize our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).
Analytical Cookies allow us to understand how visitors use our Site. This includes information about the number of visitors to the site, what pages visitors view on our site and how long visitors are viewing pages on the site. Analytical Cookies also help us measure the performance of our advertising campaigns in order to help us improve our advertising campaigns and to optimize our Sites' content for those who engage with our advertising.
Third Party Cookies are Cookies placed by a third party on Your Device and may provide information to those third parties about browsing habits (including your visits to our Sites, the pages you have visited, and the links and advertisements you have clicked) that may help identify if certain services that such third parties provide are being used, identify your interests, retarget you, and serve advertisements that are relevant to you. We do not have control or access to such Cookies. If you look at one page on our Sites, an advertisement may be delivered to you on our Services or on other sites, for products referenced on that page or for similar products and services. We do not engage in retargeted advertising for children users of our Sites.
Session Cookies and Persistent Cookies
The types of Cookies described above may be "Session Cookies" which are temporary Cookies that are only stored on Your Device while you are visiting our site or "Persistent Cookies" which are Cookies that are stored on Your Device for a period of time after you leave our site. The length of time a Persistent Cookie stays on your Device varies from Cookie to Cookie. We use Persistent Cookies to store your preferences so that they are available for the next visit, and to keep a more accurate account of how often you visit our Sites, how often you return, how your use of the Sites may vary over time, and measure the effectiveness of advertising efforts. Your browser may offer you a "Do Not Track" option, which allows you to signal to operators of websites and web applications and services (including behavioral advertising services) that you do not wish such operators to track certain of your online activities over time and across different websites. Our Sites do not support Do Not Track requests at this time.
WHAT IS GOOGLE ANALYTICS AND HOW IS IT USED?
Our Sites use Google Analytics, a web analysis service provided by Google Inc. ("Google") which is based on Cookie technology. The information generated by the Cookie is usually sent to a Google server in the USA, where it is stored. On behalf of Global Asset, Google will use the generated information to evaluate your use of the website, to compile reports on website activities, and to provide the website operator with additional services connected with website and Internet use. The IP address transmitted by your browser in connection with Google Analytics is not collated with other data by Google. To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.
MANAGING COOKIE SETTINGS
You can decide whether or not to accept Cookies. One way you can do this is through your internet browser's settings. To find out more information about Cookies, including information about how to manage and delete Cookies, please visit: www.aboutcookies.com .
To explore what Cookie setting are available to you, look in the "preferences" or "options" section of your browser's menu.
Cloud migration conversations tend to focus on what’s going up: workloads, applications, data. Far less attention goes to what’s left behind—the servers, storage arrays, and networking equipment that powered those workloads on-premises and now need to go somewhere.
That “somewhere” matters. On-premises infrastructure being replaced by cloud services still contains organizational data, still holds remarketing value, and still carries environmental disposal obligations. How you handle the physical side of cloud migration directly affects your security posture, your migration budget, and your compliance record.
Most cloud migration plans cover workload assessment, application refactoring, data transfer, and cloud architecture design in detail. Equipment disposition gets a bullet point at best—usually something like “decommission legacy hardware” without specifying how, when, or through whom.
This gap creates predictable problems. Equipment sits in racks months after workloads migrate because nobody planned the physical decommissioning. Data lingers on drives that should have been sanitized. Remarketing value drops while equipment ages in a powered-off rack. And the migration budget absorbs ongoing facility costs for space that’s no longer productive.
Timing Disposition During Phased Migrations
Most enterprise cloud migrations happen in phases over months or years, not as a single cutover. This phased approach creates opportunities for rolling disposition rather than a single massive decommissioning event.
As each workload migrates and the on-premises infrastructure supporting it becomes redundant, that equipment can enter the ITAD pipeline immediately. Phased disposition captures higher remarketing value because equipment is processed while it’s still relatively current, rather than sitting idle through the entire migration timeline.
The coordination challenge: IT teams need to confirm workloads are fully migrated and stable before decommissioning supporting hardware. Building a confirmation-to-disposition handoff into your migration plan prevents both premature decommissioning and unnecessary delays.
Data Destruction for Decommissioned Infrastructure
Cloud migration doesn’t automatically mean your on-premises data is gone. Migrating a database to cloud doesn’t sanitize the server that hosted it. Copies, caches, logs, backups, and configuration data persist on local storage until explicitly destroyed.
Every decommissioned device needs verified data destruction following NIST 800-88 guidelines before it leaves your facility—whether it’s heading to remarketing, recycling, or storage. The data security obligation during cloud migration is identical to any other ITAD scenario, with the added complexity that migration teams focused on the cloud side may not be thinking about the physical side.
Value Recovery That Offsets Migration Costs
Here’s the part that migration budgets consistently miss: the on-premises equipment being replaced has real financial value. Recent-generation servers, enterprise storage, and networking gear from major manufacturers hold strong remarketing value in secondary markets.
For a mid-sized cloud migration decommissioning 50–100 servers plus associated storage and networking, value recovery through professional ITAD can generate meaningful returns that offset migration costs. This isn’t pocket change—it’s a budget line item that belongs in the migration business case from day one.
The timing math applies here too. Equipment processed promptly after decommissioning recovers more than equipment that sits in racks for six months while the migration team focuses on cloud-side issues. Every quarter of delay reduces remarketing value.
Equipment Categories and Disposition Paths
Servers: Enterprise servers within 4–5 years of purchase typically hold strong remarketing value. Process through ITAD for data destruction and resale rather than defaulting to recycling.
Storage Arrays: SAN and NAS equipment has active secondary markets. Individual drives may hold value even when host systems don’t. Data destruction is critical—storage systems concentrate organizational data in ways that make sanitization stakes higher per device.
Networking Equipment: Switches, routers, and firewalls from enterprise manufacturers hold value well. Configuration data and stored credentials need sanitization before disposition.
Supporting Infrastructure: Racks, PDUs, UPS systems, and cabling are often overlooked but have recovery value through specialized channels. Don’t recycle these by default without evaluating remarketing potential.
How Global Asset Supports Cloud Migration ITAD
Global Asset’s R2-certified ITAD services handle the physical side of cloud migration—from data destruction on decommissioned infrastructure through equipment remarketing and responsible recycling. We work within your migration timeline to process equipment in phases as it becomes available, maximizing value recovery while maintaining security and compliance throughout.
Frequently Asked Questions
When should we start ITAD planning in a cloud migration?
During migration planning, not after. Building disposition into your migration timeline ensures equipment is processed promptly as workloads move, capturing maximum remarketing value and avoiding facility costs for idle infrastructure.
Can cloud migration ITAD be handled in phases?
Yes, and phased disposition is usually preferable. Processing equipment as each migration wave completes captures higher remarketing value and distributes the logistics workload rather than creating a single massive decommissioning event at the end.
How much value can we recover from decommissioned on-premises equipment?
Recovery depends on equipment type, age, and manufacturer. Recent-generation enterprise servers and networking equipment typically recover 15–35% of original value. The aggregate across a full migration can meaningfully offset cloud transition costs.
Planning a cloud migration with on-premises equipment to decommission?
